Two decades.
Built from scratch.
JD has spent the better part of two decades building cannabis operations from the ground up — not managing them after someone else built them, but designing, constructing, staffing, and running them himself.
Starting in Humboldt County in the early 2000s, he scaled from hobby cultivation to a commercial clone nursery in Arcata, CA — eventually a warehouse operation he acquired and built out himself around a full-time Sales Manager schedule at North Coast Horticulture Supply. At peak season, the nursery carried up to 10,000 rooted, market-ready units on hand, backed by 24 dedicated clone racks running 1,000 cuttings each. Two delivery vans. Up to a dozen staff.
Simultaneously coordinating a full-season outdoor operation on a 5-acre ranch in Takilma, Oregon. Different crew, different state, same standards. When 2021 market overproduction signaled the beginning of the price collapse, he read it early and walked away clean.
From black market origins to commercial grey market operations to the fully legal recreational era now taking shape across the country — few people in this industry have lived the entire arc. In 2024, he took 1st Place in Outdoor Flower — Hybrid at the OhioCannabis.com Farmers Cup.
He’s been doing this a long time. It shows.
Three states. One full arc.
to Humboldt.
It started in a Southern California backyard — a handful of seeds and no real plan. When college time came, he chose Humboldt State for the culture and the climate, not the academics. What began as a budget-driven grow quickly became something else. Word traveled. The economics became impossible to ignore.
See more ↓ Chapter 02& Fieldbrook.
Back in Humboldt with a pre-arranged partner and a rented property, he built a 24-light fully hydroponic operation before the ink was dry. The veg rooms were mirrored images of each other. And it was here — out of pure spatial logic — that Skunk Beds were invented, years before the industry started calling it vertical farming.
See more ↓ Chapter 03Horticulture Supply.
He landed at the counter of the largest hydro retailer in Humboldt County and became the technical resource the county relied on. Growers kept asking where to get clones. He started making them himself. Then came the kitchen table LED builds — custom COB fixtures assembled from components he ordered after teaching himself electrical theory and nanometer wavelengths.
See more ↓ Chapter 04Heirlooms.
The warehouse was disgusting — biodiesel residue, bird waste, years of grime. Before a single plant went in, he was there before and after NHS shifts pressure washing floors and running electrical. What grew out of that space became Humboldt’s Heirlooms: 10,000 rooted clones at peak, two vans, a dozen staff, and a production pipeline that supplied the county.
See more ↓ Chapter 05Oregon.
A 5-acre ranch in the sunny Illinois Valley — a legacy enclave in Southern Oregon’s cannabis history. One full season, 100+ plants across three distinct cultivation approaches: established legacy holes, newly amended plots, and fertigated row crops planted directly in native soil. Different crew, different state, same standards.
See more ↓ Chapter 06The next frontier.
He recognized the price collapse early and exited cleanly. Relocated to Ohio with his family. From black market origins to commercial grey market operations to the fully legal recreational era — few people in this industry have lived the entire arc. That full-spectrum perspective is exactly what the next phase of this industry needs.
See more ↓
Where it started.
Two decades in.
Ready for what’s next.
California’s Premier Cannabis Nursery
info@humboldtsheirlooms.comKent, Ohio · Est. Humboldt County, CA 2001 · Veteran owned
